Shared naming grammar
Stop inventing verbs per feature. We teach a compact grammar so screen, action, and object stay consistent across iOS, Android, and web wrappers.
Signal Gridlane
Turn scattered app taps into a living map your product team can debate with confidence.
38cohorts coached since 2021
71%teams shipping a taxonomy rewrite in 6 weeks
4.2 / 5learner rating across live sessions
Bangkokstudio office for APAC cohorts
Flagship preview
App Event Signal Architecture
Our most requested program walks product, data, and engineering through a shared vocabulary for Event Tracking Strategy for Apps — from first open to retention loops.
App Event Signal Architecture
Design event names, properties, and ownership rules that survive redesigns and SDK swaps.
What you leave with
- A taxonomy charter your PM and engineer both sign
- QA checklists for funnel breakage before release
- Privacy notes tuned for Thailand-facing apps
Why teams enroll
Signals that stay readable after the next sprint
Funnel integrity drills
Practice catching silent drops: double fires, missing properties, and “success” events that fire before the API confirms.
Governance without bureaucracy
Lightweight ownership maps and review cadences that fit product squads instead of waiting on a central analytics ticket queue.
Voices from recent cohorts
What learners actually changed
After the taxonomy clinic in Module 2, our onboarding funnel finally matched what QA saw on device. We still argue about property names — but now the argument takes ten minutes, not a week.
★★★★☆The privacy walkthrough was clearer than our counsel’s PDF. One caveat: the homework is dense if you have no engineer in the room.
Ready to redraw your event map?
Start with the strategy page, or talk to us about a Thailand-based cohort seat.